Joe Jonas with Special Olympian

We’re thrilled to share a delightful thank you note from our friend and colleague Kirsten Cherry, VP Public Relations & Communications for Special Olympics of Northern California & Nevada.

Kirsten was recently in a pickle and needed some expert PR help for a Bay Area Fun Run where Joe Jonas (of THE Jonas Brothers!!) was participating. Not exactly the kind of match we normally make here at HIGH TECH Connect, but who can say no to helping special kids, or letting Joe Jonas down?!

Whom did we know who could KICK BUTT for Kirsten and promote the heck out of this fabulous event? Our friend and PR goddess Heather Lowles.

Hi Rene-

Just a quick note to thank you for connecting me with Heather. Her talents, skill and energy were most helpful to me and Special Olympics Northern California as what was supposed to be a “small” event turned into something more significant with much different expectations.

Heather is all you said she would be, and much more. She is professional, results-driven and willing to jump into action at a moment’s notice. But, more importantly, it didn’t take long for her to get up to speed and become effective. Her persistence helped us get important media coverage in the South Bay – part of that was responsible for driving 300 participants to the race and raising $60K.

Most of all, I consider Heather a good friend and colleague after a mere 6 days together! I learned if you feed her gluten-free food and some wine, she might even be a friend for life, or at least she might be a swim buddy the next time I feel the need for an open water swim!

So, I leave you with my gratitude and the attached photo from the Joe Jonas Fun Run. No it’s not Joe, and methinks I need to let Heather tell you the story of the “clean bottle guy.”

– Kirsten Cherry, Vice President, Public Relations and Communications, Special Olympics Northern California & Nevada